Mistakes to Avoid in Short-Term Rental Photography
Great visuals can make or break a listing. In a competitive market, short-term rental photography is often the first impression potential guests have of your property. While many hosts understand the importance of photos, common mistakes can reduce bookings and lower perceived value. Avoiding these errors can significantly improve click-through rates and conversions. One major mistake is relying on poor lighting. Dark, shadow-filled photos make spaces feel smaller and uninviting. Natural light should always be maximized by opening curtains and shooting during the day. If artificial lighting is needed, it should enhance the room evenly, not create harsh contrasts or yellow tones. Another common issue is cluttered or poorly staged spaces. Personal items, excessive decor, or unmade beds distract viewers and prevent them from imagining themselves in the space. Clean lines, neutral styling, and thoughtful staging help highlight the room’s size and function. Minimalism photographs better a...